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Become An Influential Figure On Social Media

Become the boss online


It is one thing committing to building a social media presence, but to become influential is a whole different beast of a task. Whether it be for the benefit of business you work for, or just for personal pleasure, being an influential contributor on social media feels good, but there are somethings you must do in order to reach this goal.


social media marketing
Source: digitalinformationworld.com

Focus on your expertise


Master a topic so that people trust your opinion. Make yourself the number one source of information in that specific topic and people will flock towards your profile. The key here is to go beyond the realms of just reporting news in a simplistic, journalistic manner, and create an opinion that will spark a debate in your community. Healthy debate is key here, so don’t make your views so strong that people feel that they are being forced into a belief, or even worse are suffering from attempted indoctrination.

Stay active


The biggest error to make when trying to establish yourself online is not staying active. In order to be taken seriously in a very competitive area, is important to make sure that you have social media activity going on day in day out. This ensures that your followers will see that you are constantly updating your profile, whilst dashing out the latest information. It also shows that you are a highly motivated individual, and your passion for the subject in hand is not just a flash in the pan. Even when it gets tough and the views are not coming in at the rate you want them to, persist and you will see the benefits in the long run. Remember that you are doing this for your followers who rely on you for quick, accurate information.

Establish a community 


Establish a strong community and it will take a lot to break your momentum. Seeking out other experts in your field and inviting them to your discussion will work wonders, as you will have created the most comprehensive debate in your topic. It shows supreme confidence, that you are willing to invite the competition to come and join your discussions, and sends out a message to them that you are the one to look up to in that market. If they do join up, they will no doubt attract a heavy following also, and in turn this could increase your fan base a huge amount.


social media marketing
Source: socialsteve.com

Share your content


Remember to share you content throughout social media. It is not just about Facebook and Twitter, so share to as many platforms as physically possible, and this way, your content gets widely read. Post the content publicly and then push it through social networks. By pushing your own content you send out warning shots that you have the ability to not only master a certain topic, but also create your own writing and opinions on it.

Creating a strong demeanour online can be tough as everybody is trying it these days, but with persistence and good knowledge of your niche, you could be influencing the social media congregation in no time.


Alex is an English Literature and Sociology undergraduate whose love for written word has led him to write about some obscure topics in his time. Currently a content writer at Social Media Frontiers, be sure to follow him @AlexSatSMF.

Contact us on Twitter, on Facebook, or leave your comments below. To find out about social media training or management why not take a look at our website for more info http://socialmediacambridge.co.uk/.
Become An Influential Figure On Social Media Reviewed by Unknown on Wednesday, July 09, 2014 Rating: 5
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