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The Number of People Using Social Media Has Surpassed 3 Billion

Currently, there are roughly 7.5 billion people worldwide. A recent study undertaken by Hootsuite and We Are Social revealed that of those 7.5 billion, 3 billion are logging into social media accounts. That's around 40% of the global population. To put that into perspective, mandarin, the most widely spoken language on the planet, is spoken by just over 1 billion people. It's also more than double the number of children in the world, and only 9% shy of the number of women. That's right, there are almost as many social media users on the planet as there are women.

If those statistics don't impress you, these one is a little bit more relevant - there are an estimated 1.4 billion households with a TV in the world, and more importantly in 2015 3.2 billion people were using the internet. That means that almost 100% of all the internet users in the world are using social media. Simply put, it is now the largest, farthest-reaching cultural phenomenon the world has ever seen. Take a moment to really think about that.

When you average out the growth rate, it means that social media as an entity is picking up a million new users every single day. Some platforms are contributing small amounts to that figure (Twitter), others are committing middling amounts (Instagram) and others still are heavily contributing (Facebook, YouTube).

Regardless of proportions, people are connecting to each other at a more accelerated rate than ever before. Video games, television, radio, all overtaken. Literally the only form of long distance communication that has more impressive figures than social media now is the telephone (6.8 billion contracts worldwide), and even with that, you have to remember that the two go hand in hand.

Many people have expressed concerns about the way social media is shaping our future, but figures like these prove beyond any doubt that it's here to stay. This isn't VHS, it's not going to be eclipsed by some more convenient format, it's a global phenomenon which is shattering records left, right and centre. For many, it has become an intrinsic element of everyday life. Hell, this entire website is predicated on sharing news about it. Will everyone in the world be logged in one day? Unlikely. Is social media going to provide the framework for the future of humanity? It seems that way.

Callum is a film school graduate who is now making a name for himself as a journalist and content writer. His vices include flat whites and 90s hip-hop. Follow him @Songbird_Callum

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The Number of People Using Social Media Has Surpassed 3 Billion Reviewed by Unknown on Monday, August 14, 2017 Rating: 5

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