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Kim Kardashian Provokes the Ire of FDA

Never exactly one to shy away from the spotlight, Kim Kardashian is best known for her social media presence, reality TV series and for being partnered with one of the most tedious, cringe-worthy people in recent memory, 2020 Presidential 'hopeful' and rapper Kanye West. You can barely turn your head these days without seeing at least some small mention of Kardashian & Co.

This time, however, it is her promotional efforts for other companies that have raised a few eyebrows, and not in a good way. Currently living through potentially the most needlessly high-profile pregnancy ever witnessed, Kim took to her Instagram and Twitter accounts in order to promote a prescription morning sickness treatment known as Diclegis.

In most circumstances there would have been no issue. Kardashian is, after all, free to use her own account to praise any product she wishes. The problem arose in this instance due to the fact that she had become an official partner of Duchesnay, the company responsible for manufacturing Diclegis. As the pharmaceutical company had paid for the promotional post, the Food and Drug Administration (FDA) rightfully declared that Kim was required to abide by the same legislation as applies to the company themselves. Her post, now removed from her Instagram, did not live up to these standards.

According to the FDA, Kardashian fundamentally failed to highlight any potential dangers or side-effects to her mass of followers, which could easily prove to be a highly dangerous omission for those inspired to take her advice and try the treatment for themselves. It has been documented that Diclegis can cause drowsiness, among other possible health concerns, as well as potential for 'dangerous drug interaction' if used in conjunction with other treatments such as MAO inhibitors, anti-depressants or seizure-control medications. On top of that, anyone taking Diclegis is advised against the usual drinking, driving and operating heavy machinery.

The FDA have declared Kardashian to be on the wrong side of Federal law with 'serious and repeated' violations, and demanded that she post a correction including all the relevant safety information. Kardashian agreed without argument, although some have called into question her timing of the post to coincide with the VMA Awards. Some have accused her of trying to get the information lost in a tide of VMA updates, whilst others insist she posted at that time as she knew people would be watching her account, guaranteeing a larger audience. That particular detail just seems like people desperate to carry on the controversy with pointless nit-picking to be honest, but the whole saga should serve as a reminder to the Kardashians to keep up with advertising guidelines in the future.

#CorrectiveAd I guess you saw the attention my last #morningsickness post received. The FDA has told Duchesnay, Inc., that my last post about Diclegis (doxylamine succinate and pyridoxine HCl) was incomplete because it did not include any risk information or important limitations of use for Diclegis. A link to this information accompanied the post, but this didn’t meet FDA requirements. So, I’m re-posting and sharing this important information about Diclegis. For US Residents Only. Diclegis is a prescription medicine used to treat nausea and vomiting of pregnancy in women who have not improved with change in diet or other non-medicine treatments. Limitation of Use: Diclegis has not been studied in women with hyperemesis gravidarum. Important Safety Information Do not take Diclegis if you are allergic to doxylamine succinate, other ethanolamine derivative antihistamines, pyridoxine hydrochloride or any of the ingredients in Diclegis. You should also not take Diclegis in combination with medicines called monoamine oxidase inhibitors (MAOIs), as these medicines can intensify and prolong the adverse CNS effects of Diclegis. The most common side effect of Diclegis is drowsiness. Do not drive, operate heavy machinery, or other activities that need your full attention unless your healthcare provider says that you may do so. Do not drink alcohol, or take other central nervous system depressants such as cough and cold medicines, certain pain medicines, and medicines that help you sleep while you take Diclegis. Severe drowsiness can happen or become worse causing falls or accidents. Tell your healthcare provider about all of your medical conditions, including if you are breastfeeding or plan to breastfeed. Diclegis can pass into your breast milk and may harm your baby. You should not breastfeed while using Diclegis. Additional safety information can be found at www.DiclegisImportantSafetyinfo.com or www.Diclegis.com. Duchesnay USA encourages you to report negative side effects of prescription drugs to the FDA. Visit www.fda.gov/medwatch or call 1-800-FDA-1088.
A photo posted by Kim Kardashian West (@kimkardashian) on

Sam Bonson

Sam is an aspiring novelist with a passion for fantasy and crime thrillers. Currently working as Editor of Social Songbird, he hopes to one day drop that 'aspiring' prefix. Follow him @SamAtSMF

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Kim Kardashian Provokes the Ire of FDA Reviewed by Unknown on Thursday, September 03, 2015 Rating: 5

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