Tweet Directly Into Google Search
business2community.com
It’s hard to say who will benefit the most
from the arrangement of Google and Twitter’s deal that would allow tweets to
begin showing up in Google’s searches meaning
that a search for a topic or hashtag will show new and trending updates
alongside the usual lists of websites and news articles.
For Google, tweets are fed straight into
Google as they are posted – no longer do they have to send robots out to
“scrape” relevant tweets from Twitter’s website and index them into it’s data.
For Twitter, it will increase the importance
of the site to many who do not use it, bringing new users to register, as
growth has stagnated.
Win-win for everyone but why did the relationship fall apart in the first place?
From Google, apparently Twitter was
getting a little too big for it’s britches when it asked the search company to
pay for access to it’s “firehose”. Whereas Twitter thought Google search
results weren’t going to be a proper resource of user growth and was concerned
that Google might use some of its data to help Google+.
japantimes.co.jp
Despite having been estrange for four years
the companies have reached an agreement and yesterday marks the first day, US
Google customers would have seen relevant tweets in their search results with
Google app (iOS and Android) and mobile web. This feature will be introduced to
more countries in the upcoming months along with the desktop web version.
When Google and Twitter made the announcement
on Tuesday, Ardan Arac, senior product manager for Google wrote in blog post “It’s a great way to get real-time info when something is happening and it’s anotherway for organizations and people on Twitter to reach a global audience at themost relevant moments”
Australian girl, Jessica is loving England but is missing the sunshine! She loves writing, dogs and plays hockey! Follow her @JessicaAtSMF
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Tweet Directly Into Google Search
Reviewed by Unknown
on
Wednesday, May 20, 2015
Rating:
Reviewed by Unknown
on
Wednesday, May 20, 2015
Rating:
Unknown
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