The Social Media Heavy-Weights Of 2014

We Are The Champions 

So a new year is upon us at long last.

Which means that I Sadly can’t write about Christmas anymore. I’m sure some of you are rejoicing. To the rest of you, just another year to go, it’ll come in no time.

While we drearily pull ourselves back to work or finally get around to cleaning up all that vomit someone left behind your couch after the New Years Eve party (You know who you are) let’s have a quick recap of who dominated social media last year shall we?

huffpost.com

Taking the top spot of 2014 was the ever smiley Katy Perry. She topped just about all fronts of social media; she also clocked up the most viewed video on YouTube which was her Dark Horse music video. She’s already been offered to perform at the Superbowl next year. (You know, Rugby for pansies) To add to the list of digital accomplishments she was also the most streamed performer on Spotify. I’m sure we’ll see how Spotify does this year with all the drama it faced towards the end of the year.

This information was gathered by a survey by Starcount which took into account celebrities’ social media presence across 12 social networks, including Facebook, Twitter, Instagram. Perry came out on top, having earned 24.7 million Facebook likes, 27 million Twitter followers, 9.5 million Instagram followers and 3 billion YouTube views.

In second place, is PewDiePie. Who, irritating or not is an incredible presence for gaming and the streaming community. He managed to rack up 5.7 billion YouTube views last year. That’s more views than anyone else in the top 10.

sverigesradio.se

PewDiePie is a YouTube personality who spends his time playing games. Ah, the childhood dream of getting paid to play. Not sure I could stomach that nowadays.

In third place is Taylor Swift. She earned 31.5 million likes and was mentioned in comments over 1.6 million times. I’m fairly sure my friend Will was responsible for at least half of them.

Honourable mentions have to go to Shakira who exploded in social media presence after releasing the song ‘La La La (Brazil 2014), which as a World Cup song, was bound to do quite well.

Here’s the full top 10 celebrities of the year according to the survey:

1. Katy Perry

2. PewDiePie

3. Taylor Swift

4. Shakira

5. Justin Bieber

6. Cristiano Ronaldo

7. One Direction

8. Pitbull

9. Eminem

10. Miley Cyrus

So there are the social media champions of 2014.

I can’t help but wonder who’ll take the charge for 2015. Maybe I’ll be on there. But I wouldn't bet on that. 

Tom Welby

Tom has just graduated from University of East London in Creative and Professional Writing. He loves writing and is currently interning as a content writer hoping to go further. His other loves include Arnold Schwarzenegger films and his dog. Follow him @TomAtSMF

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