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'Smile Like You Mean it' - Amazon Wants to Use Selfies as Your New Password

digitalistmag.com
The future is now. Facial recognition software used to be a figment of children's wildest fantasies, mainly the ones involving being a spy, but now it's actually about to be a real life shopping feature. The time to internally scream is now. How cool is that? I mean, as long as you don't have to do it in public, which you might... Okay let's review - this could be simultaneously the coolest and the most awkward new way of purchasing goods to grace our lives.

Amazon's reasoning for this new method is not only that can passwords be stolen, but that it's awkward and annoying to have to turn away from our friends to type secret codes into our phone. Equally though, you might argue that it is inherently more embarrassing to have to pucker up or wink at  your phone when you really just want to purchase some new socks. I don't tend to make a habit of taking pictures of my mug in front of people, unless of course I'm slightly inebriated. Also, what about if you're in town or a coffee shop? Can you imagine the looks you'll get? I know it shouldn't matter, but it kinda does!

Their first reason makes a lot of sense of course, it's much easier to steal or guess a password then to steal someone's face, plus the whole situation of telling someone your password in confidence and then them trying to abuse their power. The question may pop into your head - 'ah, but what about taking a photograph of them and holding it up?' well, the reason I made the comment about winking or pouting is because Amazon are well aware of this as a potential issue, and so have implemented a two picture process, one of which requires movements specific to the user; such a head shake or a wink.

Their second reason will also make you rejoice. They know how hair rippingly annoying it is when you keep pushing the wrong button on your tiny phone keyboard. I am not a large girl, in fact I am kind of small, with have tiny fingers, but I still always end up pushing the wrong buttons, grinding my jaw and swearing at my 'piece of s#@t' phone. Also, there'll be none of this forgetting your password and having to reset it for the thousandth time. You can't forget your face.

What if you change drastically, though? I suppose there will be some way of getting around this that is hopefully not to excruciatingly time wasting. Oh, I've just thought of another reason that this new payment method can be your saving grace: no more drunk purchases, because lets face it, we don't smile or move in the same way when we're sloppy. This could save you hundreds of pounds of unnecessary household items, clothes, or miss typed numbers of pizza... Although pizza is something of a necessity when you're drunk. 

As you can see readers, I'm in a bit of a split mind about this. I think it's going to be amazing but then I also think of all the problems, but then I also think of feeling like a spy and not having to repeatedly type annoying passwords in. Oh I don't know, I guess I'll have to try it when it comes out and let you know. The patent was filled last October but has only recently been published so it wont be for a good while - sorry to get you so preemptively excited.



Robyn is a self-proclaimed book nerd/punk goddess. She has always had an adoration for writing and is hoping to find her feet in this creative and intrinsically exciting career path. She may only be an intern but don't underestimate this girl. Follow her @Songbird_Robyn


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'Smile Like You Mean it' - Amazon Wants to Use Selfies as Your New Password Reviewed by Robyn Tillett on Wednesday, March 16, 2016 Rating: 5

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