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Bill Cosby Social Media Meme Campaign Backfires Spectacularly

The Cosby Horror-Show

American comedian Bill Cosby, once the beloved star of decade-defining sitcoms such as The Cosby Show and Fat Albert, has a surprisingly chequered public history. Although most still see him as the national father figure he was in the 80s, a recent stand-up routine by comedian Hannibal Buress highlighted the dark side of the man. Over a period spanning multiple decades, a total of 14 women have come out and accused him of sexual assault and rape. The allegations have never been decisively proven, but the story is not pretty reading for Cosby fans.

One would assume, then, that Cosby's team of publicists would advise him to duck away for a while. Instead of being active online, he should lie low, go to the Winchester, have a nice cold pint and wait for all this to blow over. You've probably already worked out that that's not what happened.

Instead, Bill Cosby's social media manager decided to dangle him in the internet's crosshairs. Someone decided it would be a good idea to create a Cosby meme generator on Cosby’s official website. They wrote the code, slapped on a bunch of cutesy template photos, and asked Twitter to come up with some Cosby-memes.

They were probably expecting this:
Instead, they got this...
...and this.
Then finally this.
The generator has since been deleted, and now simply links to Cosby's official homepage. The original tweet has also been deleted, cementing the #CosbyMeme experiment as a huge, unmitigated failure.

Although none of the allegations levelled against Cosby have ever been proven, there is serious evidence against him that many feel hasn't ever been taken seriously. 14 women have come forward to cast official accusations against him, and most of these have been settled outside of court. At least two of these stories were told after the statute of limitations had run out, which apparently means that these women stood to gain nothing financially from the allegations.

For more information, check out the eye-opening article on Cosby's accusations here.

Emile is a postgrad from the University of Saint Mark and Saint John. He’s hoping to break into journalism or publishing, and won’t stop blogging until he’s managed it! Follow him @EmileAtSMF.

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Bill Cosby Social Media Meme Campaign Backfires Spectacularly Reviewed by Anonymous on Thursday, November 13, 2014 Rating: 5
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