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Twitter Trying To Attract New Users

Site Becoming More Welcoming To First-Timers

Twitter is forever trying to compete with Facebook, the latter with 1.23 billion monthly active users whereas Twitter currently 'only' has 271 million. In an attempt to try and attract even more, Twitter has recently tweaked a few things.

A few months ago, all Twitter users discovered that their profiles had changed and looked a bit familiar. Very familiar even. Twitter's new profile looked a lot like a Facebook profile page. Twitter added a huge banner at the top of your profile page that looked a lot like Facebook's cover photo, and it worked in the same way: the Twitter user could choose any photo to put there in addition to their profile picture. This however, was not enough to attract more users, and so Twitter had to resort to other means.

What has changed?

Twitter have updated the sign up page and the sign up process in what is called the first major update in three years. The first change is that you can now enjoy actual photos and tweets on the sign up page. This gives new users a glimpse into what they could be enjoying and what they are missing out on by not being a part of Twitter, making the site seem a little bit more attractive to non-users.

You still have to go through the lengthy process of entering your name, password and choosing a user name. If you cannot think of a user name, Twitter suggest a few that have not yet been chosen. Once you've done all that and set up an account, Twitter made changes so that you can start tweeting straight away. A list of Twitter account suggestions come up, people Twitter thinks you may know as well as celebrity accounts that Twitter thinks you might like. For people who are at first very confused about Twitter this may be an enormous help with getting them started, as the service also has a few examples you can use for your very first tweet.

Most people find Twitter pretty confusing at first ('What is a hashtag? But what is it for?') so this update may be a step in the right direction to attract new users. After the horror of having your parents join Facebook, will the horror of having your parents follow you on Twitter be next?


Laura is a recent graduate from University of East Anglia in Film and Television Studies, currently interning as a content writer but hoping to one day live off her writing. Follow her @LauraAtSMF.

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Twitter Trying To Attract New Users Reviewed by Laura Veit on Monday, September 22, 2014 Rating: 5
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